Free Tools


At Jaffe we are constantly developing new tools to help our clients be more successful in their business development practices.

Marketing Tips - Sharing our best marketing insights and tips

Sample Press Releases - Helping you get your message to the media

Media Relations Glossary - Helping you converse with any journalist or publicist

Business Development Checklist - Identifying the issues to consider in building a marketing plan

Branding Glossary - Explaining the "consultant-speak" used by marketing professionals

Print Glossary - Guiding you through the terms used in publishing and graphic arts

Tech Glossary - Providing definitions of technical terms from "access" to "zip"

Web Redevelopment Checklist - Posing critical considerations for a Web site redesign